This is virtual try-on: put these on your own face, right now, in this browser. No app, no signup, and the camera never leaves your device. This is a working demo of what we build for UK eyewear, jewellery and accessory retailers.
Choose a style, inspect the finish and then try it on your own face in real time.
We'll ask for camera access. Tracking happens entirely on your device: nothing is uploaded, recorded or stored.
🔒 Processed on-device · nothing uploadedLoading face tracking…
Switch the finish live while the frame stays anchored to your face. In a production catalogue, these become real SKUs with stock and price data.
Single product from a few hundred pounds. Full catalogue with variants and store integration £6,000–£20,000+.
Get a try-on quoteEverything above runs in your browser with no install step. Now picture it as your own catalogue: every frame you sell, tried on from a link in your Instagram bio or straight from the product page. Talk to us about building yours, or read more about our WebAR development and AR product visualisation work.
Virtual try-on sounds like magic and is mostly geometry. Understanding the pieces helps you judge what is realistic for your own products.
Almost nobody buys glasses online without hesitation, and the hesitation has a specific shape: the shopper cannot tell whether a frame suits their face. Photography does not resolve it, because a model's face is not their face. So they either abandon the basket, or they order three pairs intending to return two, which is the expensive outcome for the retailer.
Virtual try-on attacks exactly that moment. It does not make a product more desirable and it will not rescue a weak range. What it does is remove the specific uncertainty that stops someone completing a purchase, and reduce the specific category of return that comes from "it didn't look right on me." For eyewear, jewellery and accessories that category is a large share of all returns.
We are deliberate about the limits of that claim. Try-on does nothing about faulty goods, delivery problems, or sizing in clothing, and any agency quoting you a single headline percentage for return reduction is quoting someone else's catalogue, not yours. What we can say is that the mechanism is sound and the effect is measurable, and we would rather instrument it properly on your store and show you real numbers than lead with a statistic we cannot stand behind.
The second reason retailers use it is reach. A try-on that lives on a URL can be linked from an Instagram bio, a TikTok caption, an email or a QR code in a physical store window, and because a good one is genuinely fun, people share it. That makes it a marketing asset as well as a conversion tool, which is unusual.
We would rather tell you this before a quote than after a build.
No. The demo on this page is WebAR: it runs in your browser using the camera with nothing to install. Commercially that is the whole point: asking a shopper to download an app before trying a product loses almost all of them. A try-on that opens straight from a product page or an Instagram link keeps them in the buying journey.
Nowhere. Face tracking runs entirely on your device. The video never leaves the browser, is not uploaded to us or anyone else, and nothing is recorded or stored. If you use the capture button, the photo is saved to your device only. That is also our default when we build try-on for clients.
A single-product try-on typically starts from a few hundred pounds, up to around £6,000. A full catalogue with multiple frames, colour variants and e-commerce integration usually runs £6,000–£20,000+, driven mainly by how many 3D assets need building and whether it must read live product and stock data.
Anything worn on or near the face suits face tracking: eyewear, sunglasses, earrings, hats, headphones, cosmetics. Watches and rings use hand tracking. Clothing is much harder, and we will say so plainly rather than sell you a build that disappoints.
It reduces the returns caused by a customer not knowing how something looks on them, which for eyewear and accessories is a large share. It does nothing for faulty goods, delivery issues or clothing sizing. We would rather instrument it on your store and show you your own numbers than quote a headline figure from someone else's catalogue.
Because it is a demonstration of the technology rather than a shop. The finishes above show how colour and material variants switch in real time, in a client build each swatch would be a real SKU pulled from your catalogue, with its own geometry as well as its own finish.
Send us your range and we will tell you which products suit try-on, what the 3D asset work involves, and what it would realistically cost. If your catalogue is a poor fit, we will say that instead.
Get a try-on quote AR product visualisation