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Social Media Marketing

Social Media Marketing USA

A UK social media team that plans in your time zone, writes in American English and builds campaigns around the moments US audiences actually care about, from the Super Bowl to Black Friday.

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Overview

Social Media for the Way Americans Actually Scroll

US social media is its own market. TikTok and Instagram Reels drive discovery for under-40s, Facebook still converts for local services and older demographics, and LinkedIn dominates B2B. Posting the same thing everywhere and calling it a strategy does not work here.

We run social media for US brands from our studio in Manchester, working US hours when you need us. Every caption is written in American English, every campaign is timed to the US calendar — Super Bowl Sunday, March Madness, Memorial Day weekend, the Fourth of July, back-to-school, Black Friday and Cyber Monday — and every influencer post carries proper FTC disclosure.

Whether you need a full management retainer, a one-off campaign, or someone to turn paid social into actual revenue, we bring a UK agency's discipline to the content styles US audiences respond to.

What we build

Our US Social Media Services

Content calendars built for the US

Monthly plans timed to American moments: sports seasons, sales events and holidays, not generic awareness days.

Instagram & TikTok management

Reels-first short-form content, trending audio and formats built for how US audiences discover brands.

Facebook management & ads

Organic community management plus Meta advertising tuned for US zip-code and interest targeting.

LinkedIn for US B2B

Executive profiles, company pages and thought-leadership content aimed at American decision-makers.

Influencer outreach

Finding US micro and mid-tier creators, negotiating rates in USD and running FTC-compliant disclosure on every post.

Paid social campaigns

Campaigns built around US tentpoles: the Super Bowl, Black Friday, Cyber Monday and the holiday season.

Community management in your hours

Comments and DMs answered during US daytime, with escalation rules agreed in advance.

Social listening & reporting

Monthly reports in plain English: reach, engagement, follower growth and revenue attributed to social.

How we work

How Our US Social Retainer Works

  1. Audit call

    We review your channels, competitors and what US audiences expect in your market.

  2. Strategy

    Platform mix, content pillars, influencer targets and a US cultural-calendar plan.

  3. Content production

    Short-form video, graphics and copy written in American English.

  4. US-hours publishing

    Posted and monitored on EST/PST schedules, not UK office hours.

  5. Influencer & paid

    Creator partnerships and paid campaigns around US tentpole moments.

  6. Report

    Monthly numbers in plain English, with what we change next.

Why not just post ourselves?

What US Social Media Management Really Involves

Each platform needs a native approach. A TikTok that looks like a TV ad dies; a LinkedIn post that reads like a meme embarrasses the brand. We adapt creative per platform while keeping one consistent brand voice.

Influencer marketing is regulated in the US. The FTC requires clear disclosure of paid relationships, and the rules have teeth. We brief every creator on #ad and gifted-product disclosure so your brand stays compliant.

Timing is everything on the US calendar. Black Friday, the Super Bowl and the Fourth of July are among the biggest organic-reach windows of the year — but only if creative is planned weeks ahead, not the night before.

Management retainers typically run $1,500 to $4,500 per month depending on platforms, post volume and whether paid social and influencer outreach are included. One-off US campaigns are scoped and quoted individually. We work on simple monthly contracts with a 30-day notice period, invoiced in USD.

Related: our USA services hub, PPC management USA, content marketing USA and web development USA.

Questions

Frequently Asked

Do you really understand American social media culture?

Yes. We plan around the US cultural calendar — Super Bowl, March Madness, Memorial Day, the Fourth of July, back-to-school, Black Friday and Cyber Monday — write everything in American English, and handle FTC disclosure on influencer posts. We work US hours when campaigns or community management need it.

How much does social media management cost in the USA?

Our retainers run $1,500 to $4,500 per month depending on the number of platforms, post volume and whether paid social and influencer outreach are included. One-off campaigns are quoted individually, and everything is invoiced in USD.

Can you post during US time zones?

Yes. Content is scheduled for EST/PST peak times and community management covers US daytime. Manchester is 5 hours ahead of Eastern and 8 ahead of Pacific, so we overlap your mornings and cover your afternoons.

How do you handle influencer partnerships?

We find US creators at the right tier for your budget, negotiate rates in USD, agree deliverables in writing and make sure every post carries FTC-compliant disclosure. You approve creators before anything goes live.

Will the content be written in American English?

Always. US spelling, phrasing and cultural references are standard on every US account — no Britishisms slipping into your captions.

What is the contract commitment?

Monthly rolling contracts with 30 days' notice. No long lock-ins, and you own all content and accounts from day one.

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Ready to grow
your US social following?

Tell us about your brand and goals, and we will suggest a content plan built for American audiences — with honest pricing in USD.

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