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Content MarketingAmericans can spot British copy a mile off — and it quietly kills trust. We write content in fluent American English, built around US buyer behaviour and engineered to compete in the toughest SERPs on the internet.
Content that ranks in the US has to earn it. American SERPs are the most competitive in the world: bigger budgets, stronger domains, more content. Winning means genuinely better pages — deeper research, real expertise and copy written for how Americans read, not just keyword-stuffed text.
We produce content for US businesses from Manchester, writing in natural American English throughout: optimize not optimise, program not programme, dollars not pounds, and cultural references your buyers actually get. Every piece is planned from US keyword research and US competitor gaps — never recycled from UK pages.
From weekly blog management to flagship guides and whitepapers, we handle strategy, briefs, writing, editing and publishing — a content engine that builds organic traffic month after month.
Articles planned from US keyword research and built to rank in competitive American SERPs.
Fluent US spelling, phrasing and tone as standard — no Britishisms slipping through.
Long-form flagship content that earns links and ranks for head terms.
Content mapped to how American buyers in your market actually research and decide.
Proof-driven assets that US B2B buyers expect before they talk to sales.
Service and landing pages written to convert US visitors.
Nurture sequences and newsletters in a voice US subscribers actually open.
We fix thin, outdated or underperforming content so it competes again.
US keyword research and a gap analysis against your American competitors.
US buyer personas and a 90-day content calendar mapped to the funnel.
Detailed briefs per piece: angle, structure, sources and search intent.
Drafted in American English, edited twice before you ever see it.
Formatted, internally linked and published with meta data done properly.
Rankings, traffic and conversions tracked monthly; the plan adapts.
Spelling is a trust signal. "Optimise your labour costs" on a US site reads as foreign, and foreign reads as risky to a buyer choosing between you and a domestic competitor. We write in American English as standard — it is table stakes, not a premium feature.
US buyer personas differ from UK ones. American buyers tend to research harder, compare more vendors and expect more proof up front. Content has to answer harder questions earlier in the journey, with numbers, specifics and evidence.
Competing in US SERPs takes depth. We analyse the top 10 US results for every target keyword and build pages designed to beat them on completeness, evidence and experience — not just word count.
Blog articles typically run $150 to $400 each depending on length and research depth, and managed content retainers start from $1,500 per month. Flagship guides and whitepapers are quoted per project. Everything is invoiced in USD on simple monthly terms.
Related: our USA services hub, PPC management USA, social media marketing USA and web development USA.
Yes — US spelling, grammar and phrasing are standard on every US account, and pieces pass a US-English review before delivery. You will never see "optimise", "labour" or "whilst" in copy aimed at American buyers.
Individual blog articles typically run $150 to $400 depending on length and research depth. Managed content retainers — strategy, writing, editing and publishing — start from $1,500 per month. Whitepapers and flagship guides are quoted per project.
Yes. Google ranks the page, not the author's postcode. What matters is US keyword research, content that beats the current US top 10, and technical basics done right. Where it is from has no bearing on rankings.
We research every market from scratch: US competitor content, American industry sources and publications, and interviews with your team to capture real expertise. If we cannot get genuinely knowledgeable about your niche, we will tell you before you pay us.
Monthly rolling contracts with 30 days' notice. Content calendars run in 90-day plans, but you are never locked in beyond the month.
We overlap EST and PST mornings for calls and reviews, and run an async workflow — briefs, drafts and feedback in shared documents — so the time difference never slows production down.
Everything we do for American businesses, in one place.
Explore →Paid search built for competitive US markets.
Explore →Paid and organic social for US audiences.
Explore →Custom sites built for US users.
Explore →Chatbots and workflows for US SMBs.
Explore →Tell us your market and goals — we will propose a content plan built for American SERPs, priced in USD.
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