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Shopping AdsA Google Shopping ads agency for ecommerce brands. Feed optimisation, Shopping campaigns and Performance Max — managed for profitable ROAS.
Google Shopping is where ecommerce battles are won and lost. Your products appear next to competitors' — the winners have better feeds, better structure and better optimisation.
We are a Google Shopping ads agency managing significant ecommerce ad spend. Our work starts with the feed: titles, images, attributes and categorisation optimised for Google's algorithm.
We manage standard Shopping campaigns and Performance Max with proper guardrails — brand exclusions, asset group structure, audience signals and margin-based bidding.
Feed quality is 70% of Shopping success. Most agencies ignore it. We obsess over it.
Titles, descriptions, images and attributes optimised for visibility.
Properly structured standard Shopping campaigns.
PMax with brand exclusions and margin-aware bidding.
Ongoing feed health monitoring and error resolution.
Benchmark your Shopping presence against competitors.
Bid strategies aligned to product margins, not just revenue.
Black Friday, Christmas and sale period strategies.
Product-level performance reporting showing what actually sells.
Current feed assessed for optimisation opportunities.
Titles, attributes and categorisation overhauled.
Shopping/PMax campaigns built for control and scale.
Controlled launch with close monitoring.
Continuous bid, budget and feed optimisation.
Winning products get more investment.
We test both. PMax often wins on volume; standard Shopping gives more control. Many accounts run both strategically.
Critical. Feed quality directly affects which searches trigger your ads and your CPCs. It is the highest-leverage work in Shopping.
Varies by margin and competition. We target ROAS based on your break-even point, typically aiming for 400%+ for healthy margins.
From £750/month for smaller catalogues. Typically 12–15% of ad spend for larger accounts.
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