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SEO Audit

SEO Audit New Zealand

<strong>SEO Audit New Zealand for NZ businesses</strong> — serving NZ businesses from our Manchester studio, with NZST/NZDT coverage and quotes in NZD. Know exactly what is holding your rankings back. Our SEO audits combine deep crawling, Search Console data and manual review — then rank every issue by the impact fixing it will have, so you act on what matters first.

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Overview

An Audit That Tells You What To Do

Most SEO audits are automated reports with 200 warnings and no priorities. They flag every missing alt tag and minor issue equally, leaving you with no idea which ten things will actually move rankings. A proper audit is a diagnosis, not a dump.

Our audits are run from our studio at 174 Wilmslow Road in Manchester for businesses across New Zealand. We crawl your site, dig through Search Console and analytics, manually review your key pages, and benchmark you against the competitors outranking you.

What you get is a prioritised action plan: quick wins you can ship this week, structural fixes for this quarter, and the strategic moves that close the gap with competitors over six months. Every recommendation comes with the expected impact and effort.

Built for New Zealand, not just translated for it. Everything we deliver is written in NZ English, priced in NZD and planned around how New Zealanders buy — .co.nz trust signals, google.co.nz visibility and delivery expectations that span two islands. Our working day maps to your night: brief us in your afternoon, wake up to finished work, and take calls in your morning while we work our evening.

What we build

What Our Site Audit Covers

Technical crawl audit

Full site crawl: status codes, redirects, canonicals, crawl budget waste, orphan pages and indexation blockers.

Search Console analysis

Coverage issues, manual actions, Core Web Vitals failures, and the queries where you are close to page one.

Content gap analysis

What competitors rank for that you do not — mapped to pages you should build or improve.

On-page review

Titles, headings, intent match and internal linking on your money pages, reviewed by a human.

Link profile audit

Toxic links, anchor text distribution, and where your link authority actually comes from.

Competitor benchmarking

Why the top three results outrank you — content depth, links, technical edges, or all three.

Quick wins list

Fixes you can ship in days that we expect to move the needle fastest.

Prioritised roadmap

Everything ranked by impact and effort, sequenced into 30, 60 and 90-day actions.

How we work

How an Site audit Works

  1. Discovery call

    Your goals, your market, what has been tried, and who will implement the fixes.

  2. Data collection

    Crawl, Search Console, analytics access, and competitor identification.

  3. Analysis

    Technical review, content gaps, link profile and manual page reviews.

  4. Prioritisation

    Every finding scored by impact and effort — not a flat list.

  5. Walkthrough

    We present the audit live and answer the hard questions.

  6. Handover

    You get the report, the roadmap and implementation-ready tickets.

Automated vs real

Why Automated Audits Mislead You

Automated tools flag everything equally. A missing meta description on a blog tag page gets the same severity as your checkout being noindexed. Without human judgement on what matters for your business, you fix trivia while the real problems sit untouched.

They cannot judge intent. A tool can tell you a page is thin, but it cannot tell you whether the page targets the wrong keyword entirely, or whether the searcher wants a product page and you gave them a blog post. That takes reading the SERP like a strategist.

They miss what is not on the page. Content gaps — the keywords competitors rank for that you have no page for at all — do not show up as warnings. Neither do strategic problems like targeting one keyword across five cannibalising pages.

What a real audit adds. Manual review of your top 20 pages, competitor comparison, Search Console pattern analysis, and a prioritised plan built around your resources. Audits typically cost NZ$900 to NZ$2,500 depending on site size — see our New Zealand SEO pricing guide.

Related services: Technical SEO New Zealand, SEO Consultant New Zealand, SEO Services New Zealand — plus the full New Zealand Hub service list.

The timezone works in your favour. We run every engagement from our studio at 174 Wilmslow Road in Manchester on async-first rhythms that suit the NZST/NZDT gap: your morning is our evening for calls, and the deep work happens overnight your time. Quotes and invoices are in NZD, reporting is in plain English, and you always know exactly what is happening and what it costs.

Questions

Frequently Asked

What is an SEO health check?

An Audit is a systematic review of everything affecting your search visibility: technical health, content, links and competitors. A good one ends with a prioritised action plan, not just a list of warnings.

How much does an Technical audit cost in New Zealand?

Our audits cost NZ$900 to NZ$2,500 depending on site size and complexity. Ecommerce and multi-language sites sit at the higher end.

How long does an Site audit take?

Typically 2 to 3 weeks from kickoff to the walkthrough presentation, depending on site size and data access.

Will you implement the fixes?

We can — most clients ask us to handle the technical fixes and content work after the audit. Or we hand clear tickets to your team.

How often should I get an SEO health check?

A full audit once a year, with lighter quarterly health checks. Get one before any redesign, migration or platform change.

Do you audit ecommerce sites?

Yes — including faceted navigation, product template issues and category architecture. See our ecommerce SEO service.

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Find out what is
holding you back

Get a proper Audit with a prioritised roadmap — not a 200-page automated report.

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