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PPC Services UAE

Paid search and social that respects the dirham. Bilingual Google Ads, Shopping and paid social campaigns managed for ROI — with Ramadan seasonality built into every plan.

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Overview

Paid Media With Local Intelligence

UAE paid media has traps for the unwary: English CPCs in Dubai are among the highest in the region, Arabic inventory is cheaper but needs native creative, and Ramadan completely rewrites auction dynamics for a month.

We manage PPC for UAE businesses from our Middle East operations — search, shopping, YouTube and paid social, in English, Arabic or both.

Every account gets the fundamentals done properly: conversion tracking that actually works, negative keyword discipline, and landing pages built to convert the traffic we buy.

What we build

Our UAE PPC Services

Google Ads management

Search campaigns in English and Arabic with proper structure and negatives.

Google Shopping

Feed optimisation and Shopping campaigns for UAE ecommerce.

YouTube advertising

Video campaigns for awareness and consideration in both languages.

Meta ads

Facebook and Instagram campaigns with UAE audience targeting.

TikTok ads

Short-form video ads for youth audiences.

Remarketing

Display and social remarketing that recovers abandoned carts and enquiries.

Landing pages

PPC-specific pages built to convert paid traffic.

PPC audits

Second-opinion audits of existing accounts — wasted spend found fast.

How we work

How UAE PPC Works With Us

  1. Audit

    We review your account or market — keywords, CPCs, competitors.

  2. Build

    Campaigns structured for control: language, emirate and intent splits.

  3. Track

    Conversion tracking verified before a dirham is spent.

  4. Launch

    Controlled budgets, then scale what proves out.

  5. Optimise

    Weekly search-term, bid and creative tuning.

  6. Report

    Spend, conversions, CPA and ROAS — monthly, plain language.

Market specifics

The Ramadan Effect on PPC

Ramadan rewrites the auctions. CPCs shift, dayparting inverts (late-night peaks), and creative must respect the month. Accounts managed on autopilot through Ramadan waste money — we rebuild schedules and budgets around it.

Arabic search is cheaper per click. Where the audience justifies it, Arabic campaigns often deliver lower CPAs than equivalent English — but only with native ad copy.

Landing pages decide ROAS. The best-managed account cannot fix a slow, monolingual landing page. We build or fix the pages as part of the engagement.

Related: PPC Dubai, PPC Abu Dhabi, full-service UAE marketing.

Questions

Frequently Asked

How much should we spend on Google Ads in the UAE?

It depends on CPCs in your niche — Dubai English keywords can be expensive. We recommend starting budgets after the audit; most clients start AED 5,000–15,000/month in media.

Do you manage Arabic campaigns?

Yes — native Arabic ad copy and keyword builds, not translations.

What are your management fees?

A fixed monthly fee based on account complexity, not a percentage of spend — so our incentive is your ROI, not your budget.

Can you audit our existing account?

Yes — PPC audits typically find 15–30% wasted spend within the first review.

Do you handle Google Shopping?

Yes — feed optimisation and Shopping campaign management for UAE stores.

How fast will we see results?

Traffic is immediate; meaningful CPA optimisation typically takes 6–8 weeks of data.

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