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SEORank where the Emirates search. Bilingual SEO — English and Arabic keyword strategy, Google.ae optimisation, local SEO and content that earns rankings in this market.
UAE SEO is really two SEO campaigns. English queries behave like a Western market; Arabic queries have different intent, different competition and often far less quality content to compete against — which is an opportunity.
We run SEO for UAE businesses from our Middle East operations, travelling to meet clients across the Emirates. Strategy always covers both languages where the audience justifies it.
Local SEO matters disproportionately here: Google Business Profiles, reviews and map-pack visibility drive real footfall and calls in Dubai, Abu Dhabi and Sharjah's dense commercial districts.
English and Arabic demand mapped separately — translated keywords usually have no volume.
Google Business Profiles, citations, reviews strategy and map-pack optimisation per emirate.
Crawl, indexation, Core Web Vitals, hreflang and structured data for bilingual sites.
Natively written Arabic content targeting Arabic-intent queries.
Guides, landing pages and hubs for the expat and B2B English-speaking market.
Authority from UAE and GCC publications, directories and industry sites.
Product and category optimisation for UAE online stores.
Full technical and content audits with prioritised action plans.
Technical crawl, both-language keyword gap analysis and competitor review.
Which language, which pages, which emirates — prioritised by opportunity.
Technical issues resolved first so content can rank.
Bilingual content published to a calendar, not in bursts.
Links and citations built steadily in-market.
Rankings, traffic and leads per language, monthly.
Arabic queries are underserved. For many commercial Arabic searches, the ranking pages are thin, outdated or machine-translated. Well-written native Arabic content can win faster than equivalent English content.
Intent differs by language. An Arabic speaker searching for a service and an English speaker searching the "same" service often want different things. We research intent per language, not just keywords.
Google.ae is not Google.com. Local signals, .ae domains, UAE hosting footprints and Arabic content all shift what ranks. We optimise for the local index.
City guides: Dubai, Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah.
Both if you serve consumers; English-first is often fine for B2B. We research demand per language and recommend the split.
Technical fixes show movement in weeks; competitive English keywords typically need 4–8 months. Arabic content can rank faster where competition is thin.
Yes — GBP setup, categories, posts, review strategy and multi-location management across emirates.
Monthly retainers typically start around AED 4,000 for local/single-language; bilingual competitive campaigns are scoped per market.
Yes — bilingual site audits and hreflang fixes are a common engagement.
No honest agency can. We commit to clear work, measurable targets and transparent reporting.
Get a bilingual SEO audit and see exactly what is holding you back.
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