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SEO Audit Services<strong>SEO Audit Services New Zealand for NZ businesses</strong> — serving NZ businesses from our Manchester studio, with NZST/NZDT coverage and quotes in NZD. SEO audit services that tell you exactly why your website is not ranking and what to fix first. Technical, content, local and link checks, delivered by a Manchester team that can also make the fixes.
An SEO audit is a detailed check of everything that affects how a website performs in search: whether Google can crawl and index it, how fast it loads, how well pages match what people search for, and how much authority the site has.
Most websites that struggle to rank have a handful of problems doing most of the damage, such as pages blocked from indexing, duplicate content competing with itself, slow mobile pages or missing local signals. A good audit finds those and puts them in order of impact.
We audit our own websites the same way, using crawl data, Search Console, Semrush and our own checks. Every audit ends with a prioritised action list, not a hundred-page export of warnings.
Our website audit service goes deeper than automated checkers: as an SEO audit agency, our website SEO audit services review technical, content and link issues, then rank them by impact. These website audit services include a written roadmap your team keeps — technical SEO audit services with findings your developers can act on. It is SEO auditing services done properly: evidence first, priorities second.
Built for New Zealand, not just translated for it. Everything we deliver is written in NZ English, priced in NZD and planned around how New Zealanders buy — .co.nz trust signals, google.co.nz visibility and delivery expectations that span two islands. Our working day maps to your night: brief us in your afternoon, wake up to finished work, and take calls in your morning while we work our evening.
Robots.txt, sitemaps, noindex tags, canonicals, redirects and pages Google has not indexed.
Loading, responsiveness and layout stability on mobile, with the causes identified.
Titles, meta descriptions, headings, internal links and keyword targeting for key pages.
Pages targeting the same searches and splitting rankings between them.
Thin, outdated or unhelpful pages judged against Google's helpful content guidance.
Schema errors and missing markup for your business, services, products and FAQs.
Google Business Profile, NAP consistency, local pages and map pack visibility.
Link profile quality, and whether AI crawlers and answer engines can read and cite your site.
We agree what the site needs to achieve and get access to Search Console and analytics.
The whole site is crawled to collect technical and on-page data.
Search Console, analytics, rankings and backlink data are analysed alongside the crawl.
Your site is compared with the sites ranking above you for your key searches.
Findings ranked by impact and effort, with clear instructions for each fix.
We talk you through the findings and can implement the fixes if you want us to.
Prioritisation matters more than the number of issues. Automated tools flag hundreds of warnings, most of which make little difference. An audit should say clearly which few issues are costing you rankings and which can wait.
Tools do not understand your business. A crawler cannot tell that two pages are competing for the same service, that your location is wrong on half your pages, or that your most profitable service has no page at all. That judgement is what turns data into an audit.
AI search is now part of SEO. Google AI Overviews and assistants such as ChatGPT and Perplexity draw on pages they can crawl and trust. We check AI crawler access, structured data and whether your content answers questions directly.
Implementation is where results come from. Because our team includes developers, we can fix technical problems on WordPress, Shopify and custom sites rather than leaving you to find someone who can.
After an audit, most clients move on to ongoing SEO services, local SEO or ecommerce SEO. Agencies can also buy audits as white label SEO.
The timezone works in your favour. We run every engagement from our studio at 174 Wilmslow Road in Manchester on async-first rhythms that suit the NZST/NZDT gap: your morning is our evening for calls, and the deep work happens overnight your time. Quotes and invoices are in NZD, reporting is in plain English, and you always know exactly what is happening and what it costs.
An SEO audit checks crawling and indexing, site speed, on-page SEO, duplicate pages, content quality, structured data, local SEO and backlinks, and ends with a prioritised list of fixes.
Most audits take one to three weeks depending on the size of the site and how much data is available.
A technical SEO audit service checks how well search engines can crawl, render and index a website: status codes, redirects, canonicals, sitemaps, site speed, mobile usability and structured data, with a prioritised list of fixes. It is the technical part of our full SEO audit.
A standalone technical SEO audit typically costs NZ$900 to NZ$2,500, depending on the size of the site and how deep the analysis goes. Larger ecommerce sites sit at the upper end. See our guide: how much does SEO cost in New Zealand.
A full audit once or twice a year suits most sites, with an extra audit after a redesign, migration or sudden drop in traffic.
Yes. Our developers can implement technical and on-page fixes on WordPress, Shopify and custom-built sites.
Common reasons include pages not being indexed, content that does not match what people search for, pages competing with each other, slow mobile pages and low authority compared with competitors. An audit identifies which apply to your site.
Our studio is at 174 Wilmslow Road in Manchester, and we audit websites for businesses across New Zealand.
Tell us about your website and we'll explain what an audit would look at first.
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