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BrandingBrands built for the Emirates market. Identity design, guidelines and rebrands — bilingual Arabic/English, culturally tuned, and designed to work across every touchpoint.
UAE branding operates in two visual cultures at once. Latin and Arabic scripts, Western and Gulf aesthetics, luxury minimalism and vibrant local expression. A brand that only works in one register is half a brand here.
We design brand identities for UAE businesses from our Middle East operations — from startup logos to full corporate rebrands.
Bilingual identity is our standard: Arabic wordmarks designed with the same care as Latin ones, not transliterations squeezed into the wrong typeface.
Distinctive marks designed for both scripts where needed.
Colour, typography, imagery and graphic language — the full kit.
Arabic and Latin lockups designed together, not adapted afterwards.
Usage rules your team and suppliers can actually follow.
Evolving dated identities without losing recognition.
Positioning, audience and messaging before design begins.
Bilingual naming with linguistic and cultural checks.
Applying the identity across web, social, print and signage.
Your market, audience, competitors and ambitions — in both languages.
Positioning agreed before any design.
Identity directions to react to, not a single take-it-or-leave-it.
Developing the chosen direction across applications.
The rulebook for consistent use.
Web, social, print — the identity goes live everywhere.
Arabic calligraphy is an art form; bad Arabic logos are obvious. The difference between a properly designed Arabic wordmark and a transliteration in a default font is immediately visible to native readers — and it signals everything about your standards.
Lockups must work in both directions. Horizontal, stacked, icon-only — each configuration needs both scripts considered.
Cultural checks prevent expensive mistakes. Names, colours and symbols carry meanings that differ across cultures. We check before you print.
Related: web design UAE, video production UAE, UAE marketing.
Logo and mini-identity from around AED 8,000; full bilingual identity systems are scoped per business, typically AED 25,000+.
Yes — Arabic wordmarks by designers who specialise in Arabic typography, designed alongside the Latin.
Yes — we evolve identities while protecting recognition, with rollout plans across all touchpoints.
4–8 weeks for identity systems; strategy-led rebrands 8–12 weeks.
Yes — identity flows directly into our web design practice for a coherent launch.
Logo files in all formats, colour and typography specs, usage guidelines and application examples.
Tell us about your business — we will propose an identity approach.
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